When it comes to social media sites, ReverbNation sounds like the perfect site for artists and bands. After all, their tagline is even “Artists First”. However, the site may not provide quite the boost in fans artists are hoping for.
ReverbNation seems like a great place if you are looking to make connections to other artists, producers, and venues. However, nearly all of those people you would want to contact are on LinkedIn, and many are probably not on ReverbNation. The site also seems like a good place to put your music, but since ReverbNation doesn’t seem to be as widely known as, say, Soundcloud, iTunes, Spotify, Apple Music, or the Google Play store, you might as well use those instead (ReverbNation does have the capability to help you get your music on those, though!).
So should artists and bands even use ReverbNation? The answer is yes…and also no. If you are trying to use it to reach new fans? Probably not. If you are using it to make music industry connections? Maybe. If you are just looking for a few tools to make your life as an artist easier? Yes. ReverbNation does have some very helpful tools for artists, such as digital distribution help, widgets for your website, a gig finder, and electronic press kits. However, for fan outreach, look more towards sites with a lot of traffic where fans are likely to engage, such as Facebook, Twitter, YouTube, and Instagram.